A launch party in the heart of Place Vendôme to unveil the House’s new Haute Joaillerie collection.
In celebration of Boucheron's new collection, Mazarine Event teams designed and produced two events during Paris Haute Couture week. International media, influencers and more than 100 VICs were invited to discover the "Paris, vu du 26" collection.
The first event was held at Hôtel de Nocé, Boucheron’s historic address. Here, media, clients and international influencers were able to discover the new exceptional pieces from the Haute Joaillerie collection, "Paris, vu du 26". We staged the event in order to showcase the stunning jewelry against beautiful backdrops including the hotel’s historic salons, the famous Place Vendôme and the city of Paris itself.
In parallel, we threw a dinner party in the gardens of the Ritz Hotel.
In this striking open-air dining room, we welcomed more than 100 Haute Joaillerie exclusive clients. They got an exclusive sneak peek at the collection and enjoyed an evening of live performances.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Mazarine Events Paris organises the international launch of the new Vacheron Constantin “Overseas” collection.
First in New York, then Tokyo, the agency created two exceptional events inspired by the same spirit of travel and discovery that drives the world’s oldest luxury manufacture of prestige watches.
In New York, Mazarine welcomed 300 guests to the High Line, in the heart of the Meatpacking District, hired exclusively for the occasion. To coincide with the event, the agency inaugurated the travelling “Overseas Tour” exhibition, a collaboration between Vacheron Constantin, and the great American photographer Steve McCurry from the Magnum Agency.
Then more than 200 VIP and media personalities from Japan, Asia-Pacific and Europe were invited to the Terrada Souko, on the island of Tennozu in the Bay of Tokyo.
Mazarine teamed up with internationally renowned Michelin-starred chef Yamada and the Japanese band Metafive to offer guests an exceptional culinary and musical experience.
ROGER VIVIER - MAISON VIVIER
Presentation of the new Roger Vivier Spring-Summer 2023 collection at the Maison Vivier by Mazarine Events.
Marantz introduces its launch campaign for its CINEMA product line entitled "Sound For What You See", designed and produced by Mazarine New York.
The campaign combines luxury craftsmanship with state-of-the-art audio to reveal a redefined cinematic sound.
For the launch of the new CINEMA product line, Oscar-winning composer Max Richter has taken on the role of global brand ambassador.