MINUTY.COM

E-commerces & platforms

Paid amplification & CRM

Wines & spirits

Discover an exclusive experience on Minuty.com’s new digital platform, by Mazarine Digital.

Minuty decided to improve its user journey and define its UX/UI identity to offer visitors a complete online experience. The new site introduces the storied history of the House, showcases its know-how and spotlights its wines. Hosted on Shopify, this new experience boosts brand visibility and streamlines customer relationship management.

This responsive and intuitive digital platform guides visitors through the shopping journey.

Our 120 experts imagine immersive omni-channel digital experiences.

From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.

HÔTEL SALOMON DE ROTHSCHILD 

E-commerces & platforms

Lifestyle

Hôtel Salomon de Rothschild approaches Mazarine to redefine its positioning.

Hôtel particulier with two centuries of history, Hôtel Salomon de Rothschild has awarded Mazarine the signature of its new visual identity.

The agency also assists the hôtel in the deployment of its signs, on the recommendations of interior and exterior design furniture, the implementation of guidelines, the development of its publishing media as well as the creation of its website.

At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.

BLU MARBLE 

Cultural Collaborations

Culture & Institutions

The artist Sebastian Errazuriz presents his latest artwork "blu Marble" as part of a new campaign by the e-cigarette company blu. A production signed Mazarine New York.

2019 celebrates the 50th anniversary of the first person to walk on the moon. Three years later, Apollo 17 flew its final lunar mission where the team took the famous "Blue Marble" photo that shows the first image of the Earth from space.

Sebastian Errazuriz honors this iconic photograph by bringing it to life with a monumental outdoor sculpture that broadcasts a live video of the Earth via a NASA satellite: "blu Marble." Mazarine New York has demonstrated a 360° level of expertise in making this art project visible both on the Lower East Side and on the facade of the New Museum.

For the inauguration, Mazarine held a private launch at Galerie Richard Taittinger featuring the artist and an exhibition documenting the project.

A renowned guest exclusive to this date: Mike Massimino, former NASA astronaut. Known for being the first person to tweet from space, he will share his unique perspective on "blu Marble".

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.