MOËT & CHANDON
Nous avons accompagné Moët & Chandon dans ses prises de parole pour promouvoir les enjeux RSE de la Maison.
Since 2014, Moët & Chandon has been working diligently to reduce its environmental impact. Champagne, afterall, is a story about men and women of the land. Today, protecting the Champagne ecosystem is the brand’s highest priority. Our campaign illustrates this commitment in four chapters: the land, the grape varieties, the harvest and the blend.
Care with passion.
Our 50 experts build and roll out communications strategies for brands that resonate with their target audiences.
From brand platforms to new narratives, Mazarine Stories works together with brands, helping with conversations and integrated campaigns. From the creative concept to in-house production, our 360° approach touches on online, offline, influence, retail, and street marketing mechanics. At the core of this team is a unit dedicated to social media. They monitor trends and imagine paths of engagement: editorial strategy, content factory, community management, social listening, tailored influence and amplification.
Mazarine Digital created a digital platform for the L'Oréal Foundation and designed a tailor-made performance strategy to communicate on its CSR commitments.
"The L'Oréal Foundation has been fighting for a more inclusive world for over 20 years." Jean-Paul Agon, Chairman of the L'Oréal Board of Directors and President of the L'Oréal Foundation.
The L'Oréal Group turned to us to design and develop the digital platform for its corporate foundation, the L'Oréal Foundation. This non-profit organization was created in 2007 to carry out the Group’s mission of supporting causes and issues related to women. Its actions reach across three key areas that lie at the heart of L'Oréal's commitments: scientific research, beauty in solidarity and climate action. This platform aptly showcases the CSR issues that are truly important to the Group. Our role in this project now includes raising awareness about the Foundation and its actions via the platform and social networks.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
GIORGIO ARMANI BEAUTY
Mazarine Asia Pacific is appointed by Armani Beauty to do content creation for its new product launch Rouge d’Armani Matte.
Mazarine Asia Pacific has recently created video and visual content for Rouge d’Armani Matte with brand ambassador Jackson Yee and Zhong Chuxi.
Hero video features both celebrity with a concept of 'Partner in Crime' with highlight of product benefits such as intense matte and close in one stroke.
These differents visuals showcasing the Armani's professional makeup world.
Still photo and several short-cut video versions are also produced, with different angles such as product product shades, texture and in one stroke.